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IBM Cognos Business Intelligence Sales Mastery Test v2 Sample Questions:

1. What is the main purpose of ad hoc reports in IBM Cognos BI?

A) To provide a point in time picture of performance based on an operational database.
B) To provide an easy and simple way to create a report and interact with it.
C) To deliver stakeholders a personalized experience based on a single report authored by IT.
D) To provide a detailed view of the financial health across the business.

2. Which organization is the best prospect for IBM Cognos 8 BI?

A) A manufacturing company with 2000 employees
B) A retail company with 250 employees
C) A law firm with 75 employees
D) A restaurant chain with 500 employees

3. An organization is interested in developing their business intelligence strategies, but they are concerned that their managers are not computer-savvy enough to really take advantage.
What is the best way for the sales representative to respond?

A) Cognos solutions are designed with the business user in mind, freeing up IT resources and promoting self service.
B) Cognos allows organizations to select the appropriate roles that match their user behaviors.
C) The Cognos Workforce Performance solution is tailored to the specific needs of HR, without requiring IT to create these reports.
D) Cognos was designed to take information from multiple applications and pull it together into a single platform.

4. A current IBM Cognos BI customer wants to add scenario modeling and forecasting capabilities to their environment. Many of their business users prefer to work in Microsoft Excel.
Which product should the sales representative recommend?

A) IBM Cognos TM1
B) IBM SPSS
C) IBM OpenPages
D) IBM Cognos Controller

5. Which statement is NOT true about enterprise organizations and business intelligence (BI)?

A) Every enterprise organization has a need for BI.
B) Every enterprise organization has budget for a more effective BI solution.
C) BI is relevant to most users in an enterprise organization.
D) Most enterprise organizations have some form of BI or reporting already.

Solutions: